Due to phenomenal demand - global superstar Beyoncé is set to return to The NIA later this year with her dazzling live show the “I AM…” tour which returns to the city on Thursday 12 November! The global superstar recently played a sold out date at The NIA on 23 May. Beyonce’s current European tour has been an incredible success with over 350,000 tickets sold over 32 shows – the UK leg of the tour sold out completely with Beyoncé playing to over 100,000 fans. Featuring her incredible 10 piece all female band, 3 backing singers, unique stage outfits created with fashion legend Thierry Mugler, state of art HD screens and the hottest crew of dancers the “I AM…” show is a spectacular tour de force showcasing Beyoncé as one of the must see live performers in the world right now. Since the release of her current multi-platinum album “I AM…SASHA FIERCE”, Beyoncé has had an incredible 6 months with her single “ If I Were A Boy “ an international #1 smash, her film “Obsessed” (of which Beyoncé and Mathew Knowles were also executive producers ) entering the US Box Office at #1, the You Tube phenomenon of her iconic video for “Single Ladies”, singing at the inauguration of President Obama and her show-stopping live performance on “X Factor”. With her latest single “Halo” hitting the top 10, Beyoncé has already sold over a million singles in the UK from “I AM…SASHA FIERCE”, with her next single “Sweet Dreams” set for release on Monday August 3rd.
Exclusive to The NIA and recently refurbished, Showcubes are the premium way to enjoy a show. Each Showcube accommodates up to 14 guests, where you will enjoy an exclusive pre-show hospitality experience before taking your balcony view seats, conveniently located directly outside your showcube.